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Allentown metropolis councilman to open girls’s trend boutique subsequent to menswear retailer in Middle Metropolis | Eat, Sip, Store

  • FASHION

ALLENTOWN, Pa. – A outstanding enterprise proprietor and Allentown’s latest metropolis councilman is planning to broaden retail operations in downtown Allentown.

Santo Napoli, proprietor of males’s clothes, footwear and equipment retailer assembly88 at 544 Hamilton St., is planning to open a girls’s trend boutique adjoining to assembly88 later this 12 months at 542 Hamilton St.

The brand new retailer, anticipated to open by late summer time or early fall, will occupy a renovated house that beforehand housed Lehigh Valley Pretrial Providers, Inc., which not too long ago moved to the decrease degree of 501 Hamilton St.







Santo Napoli, proprietor of males’s clothes, footwear and equipment retailer assembly88 at 544 Hamilton St. in downtown Allentown, is planning to open a girls’s trend boutique adjoining to assembly88 later this 12 months at 542 Hamilton St.




The identify of the brand new retailer remains to be being finalized, however it can have a tie-in to its neighbor – one thing like assembly88 girls or assembly88 for her, Napoli mentioned.

Inside connections in an adjoining wall will permit clients to stroll from the boys’s aspect to the ladies’s aspect and vice versa with out going outdoors.

“You may additionally be capable to make males’s and ladies’s purchases at registers on each side,” Napoli mentioned. “I do not need it to be the place a husband and spouse are available in and have to take a look at two totally different occasions. That is a ache. So, if somebody’s shopping for two males’s gadgets and two girls’s gadgets, they will simply make one buy on both aspect.”

Napoli opened assembly88 in 2014 and beforehand operated different Hamilton Avenue trend shops The Archive and New York City.

In opening assembly88, Napoli aimed to create a buying vacation spot for the mature male “who needs to look good and assured, whether or not in a boardroom or at a ball sport,” in keeping with an outline on the enterprise’ web site.

The shop, that includes uncovered brick partitions, a restored tin ceiling and the constructing’s authentic nineteenth century hardwood flooring, blends the “power of town’s manufacturing heritage with the sleek professionalism of its twenty first century renaissance.”

There are additionally enlarged images of Allentown’s manufacturing heyday displayed on the partitions.







Assembly 88

Santo Napoli, proprietor of males’s clothes, footwear and equipment retailer assembly88 at 544 Hamilton St. in downtown Allentown, is planning to open a girls’s trend boutique adjoining to assembly88 later this 12 months at 542 Hamilton St.




Napoli, the son of Italian immigrants, selected the identify assembly88 as a tribute to Kramer’s Music Home – the unique occupant of 544 Hamilton St. – and the variety of keys on the pianos that had been constructed and offered there.

The brand new girls’s retailer can be much like assembly88’s lengthy and slim footprint, however will probably be about 2 ft wider, Napoli mentioned.

“It’s going to have an analogous aesthetic, however the plan with the architect is that we’ll make it a bit softer for the ladies,” Napoli mentioned. “We’re additionally including additional becoming rooms – larger ones that may accommodate strollers. So, we’re actually placing some thought into and need it to turn into a pleasant, enjoyable place for females to buy.”

Assembly88 carries greater than a dozen premier clothes manufacturers, together with Faherty, Marine Layer and Peter Millar, together with high-quality footwear and equipment similar to belts, hats, socks and wallets.







assembly88

Santo Napoli, proprietor of males’s clothes, footwear and equipment retailer assembly88 at 544 Hamilton St. in downtown Allentown, is planning to open a girls’s trend boutique adjoining to assembly88 later this 12 months at 542 Hamilton St.




Napoli remains to be finalizing the ladies’s clothes traces that can be carried, however he notes that a few of assembly88’s manufacturers, together with Patagonia, Barbour, Vuori and Vans, even have girls’s traces and can carry over to the ladies’s retailer.

“You are going to see a few of that, however we’re additionally going to incorporate some new manufacturers which can be only for girls,” Napoli mentioned. “On the ladies’s aspect, I additionally need to get into some extra accent manufacturers and perhaps some residence items.”

Napoli, a member of the Downtown Allentown Enterprise Alliance and the Allentown Parking Authority Board, earlier this month was appointed by the Allentown Metropolis Council to fill the open seat left by now state Rep. Josh Siegel.

With greater than 25 years of small enterprise expertise, he is excited to carry a recent perspective to metropolis council.

“It is my ardour,” Napoli instructed 69 Information following his appointment. “We have now a really giant and various small enterprise group in Allentown, and I need to assist be a part of the illustration for these of us.”

On Tuesday, Napoli additionally acquired the Better Lehigh Valley Chamber of Commerce’s Neighborhood Accomplice Award.

The excellence is offered to a profitable and esteemed enterprise/particular person that’s well-known to function with integrity and is a premier supporter of the Chamber together with its communities, mission and targets.

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